VELORA

Skin and Hair Care

Discover the Art of Modern Luxury – Experience Velora Today

Project Objectives

  • Cohesive Visual Identity: Minimalist design with muted tones, refined typography, and unified product aesthetics.

  • Premium Packaging: Eco-friendly, refillable, and ergonomic designs with tactile finishes like frosted glass and matte textures.

  • Sustainability Meets Luxury: Recyclable materials and low-waste packaging without compromising elegance.

  • Storytelling Through Design: Subtle visual elements that embody hydration, wellness, and sophistication.

Target Audience

  • Demographics:

    • Affluent individuals who value self-care as a form of indulgence.

    • Professionals seeking effective and luxurious skin and hair care solutions.

    • Millennials and Gen Z consumers drawn to aesthetic minimalism and sustainability.

other products

  • Radiant Renewal Exfoliating Enzyme Mask

  • Velvet Touch Nourishing Hair Serum

  • Rejuvenate Overnight Repair Cream

  • Silken Glow Body Oil

  • Luxe Lather Cleansing Balm

  • Revive Scalp Detox Treatment

  • Dewdrop Hydrating Lip Mask

  • Illuminate Vitamin C Serum

Brand Identity

  • Colors: Neutral gray, mattes, and soft whites to enhance the minimalist luxury appeal.

  • Typography: Modern sans-serif fonts with subtle variations in weight to emphasize sophistication and clarity.

  • Logo Placement: Centered and crisp, with ample white space around it for a premium feel.

  • Packaging: Matte or frosted finishes with subtle textures, emphasizing sustainability and elegance.

Mission and vision

  • To empower individuals to embrace their natural beauty through innovative, effective, and luxurious skin and hair care solutions crafted with integrity and sustainability at heart.

  • To redefine modern luxury in skin and hair care by becoming a global leader in premium, sustainable beauty, fostering a world where elegance and ethics coexist harmoniously.

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